Tuesday 10 April 2012

Innocent kids FREE seeds campaign


The Innocent Drinks UK Company which was founded in 1999, whose primary business is making healthy food and drinks, including smoothies, juice and veg pots, sold in supermarkets, coffee shops and various other outlets nationally.. Is currantly marketing a cleaver spring campaign for kids’ which focus on children, encouraging them to grow their own vegetables, fruits, seeds and herbs thanks to packs of seeds.
 


The free seeds are available with every purchase of Innocent Kids Smoothies... Seeds available to collect include carrots, tomatoes, cress, basil, violets and sunflowers... Packs also contain instructions on how to grow their seeds in addition to cut-out plant markers.


As promotions go this is blooming good, even the most reluctant gardener, will feel inspired to start planting and harvesting fruit and veg. Anything that gets young children in to the fresh air this spring/summer away from the indoors ie. Television and computer gaming has my vote.


The free seed campaign has also see the Innocent Kids’ website
www.innocentkids.co.uk have a revamp, giving prominence to the campaign which gives children additional information about growing their seeds, gardening tips, competitions from Rocket Gardens and the Royal Horticultural Society as well as promoting gardening-related competitions and a gallery for kids to upload photos of their plant’s progress.
 

If your like me and have children, you will welcome this campaign plus I think all children like there smoothies which is good for your little one‘s health, which is a plus to... I can’t see Coca‑Cola doing this!

Visit our website www.tridentdesign.co.uk or call us on 01455 557766

Monday 2 April 2012

Lessons learned from design to print, crucial factors you need to know!

Although design is usually taken on face value, taking a look at the process itself can be very interesting. A designers journey is more often than not about far more than just design. Projects seem simple but they become more complex, and this is the same for most projects.

Design itself is the easy part, its what people know exactly how to do, but its the actual project topic or subject matter that you need to get to grips with. The more you learn, the more you understand, the more efficiently you can design. This can be said for an in depth brief but that’s not just it, you need to learn more, so learn who the company is and what it does, these two aren’t necessarily linked to the design process but they DEFINITELY HELP to create the end product. The design process is not always a standard technique you have to follow, its more about learning that different types of people respond differently and have different needs. Once you have learned these lessons you can truly start to design something amazingly bespoke, and what comes out is guaranteed to be more successful.

To add an extra dimension to the process, the print is another element a designer might have to pitch or think about when they design.
Below are FIVE PRO TIPS, for essential insights for print:

1. Get a selection of printers to work with. Their quotes are usually based around the size of their press, so depending on the size and amount of colour’s, they may come up trumps for one job and then be far too expensive for another.

2. Any spare time offers the perfect opportunity to catch up on what your fellow designers and what they have been working on with a printer. It’s great to get away from your computer and have a look at some of your peers work.

3. If you spot a real howler then it’s definitely best to get new plates made at this point rather than know that the projects gone wrong.

4. Listen to what your printer has to say when discussing stocks and finishes - they do this every day. But the ultimate decisions are down to you - don’t let them dictate the job!

5. Think about the combined finished effects: source as many as possible for reference so you know how they’ll turn out. But also try to take educated ricks, and be adventurous.


If you want more information and helpful tips please visit our website at www.tridentdesign.co.uk